Join us at our prima gold exclusive preview event, where you’ll experience the unparalleled craftmanship of our exquisite 24k gold collection. Rsvp now for an unforgettable evening of sophistication and luxury!
THE STORY OF PRIMA GOLD
Back in 1992, right in the heart of Thailand, Prima Gold started with a simple, genuine purpose: to shape pure gold into something that feels truly timeless. The idea has always been that jewellery shouldn’t just be a passive accessory; it needs to hold real, lasting emotion. That is exactly why every single piece in the collection is meticulously finished by hand. By keeping that level of personal care alive, these pieces bring together a celebration of womanhood, the quiet beauty of nature, and the living spirit of traditional craftsmanship.
You’re seeing generations of artistry, an obsession with pure gold, and a classic look that genuinely never goes out of style. The designs pull their meaning from the natural world, from timeless symbols, and from love itself, giving each piece a character all its own.
SIGNATURE ‘SILK-LINE’ TEXTURE
If there is one thing that truly sets Prima Gold apart, it is the Silk-Line texture. This isn’t something a machine can replicate; it is a highly skilled, incredibly patient technique perfected over decades by Thai master artisans. Using specialized tools, they hand-engrave incredibly fine, delicate lines across the surface of the 24K pure gold. The result is a stunning, silk-like finish that catches the light and gives the gold a beautiful depth and texture you can actually feel.
Gustavia
Inspired by the magnificent Gustavia, known as the flower of honor and grace, this collection is brought to life through the exquisite lines of 24K gold jewelry. It reflects a gentle yet powerful beauty with slender, delicately blossoming petals. Gustavia symbolizes a woman who radiates from within, possessing a unique and unparalleled charm.
Queen of Rose
Unveiling a charm of timeless elegance, this collection is inspired by the "Midas Touch"—the golden yellow English Rose heralded as the Queen of Flowers. Meticulously crafted in 24K gold using PRIMA's signature silk surface and polished techniques, the design captures lifelike movement and delicate curves, offering an elevated level of luxury for the wearer.
Impala Lily
The exquisite beauty of the Impala Lily is captured in 99.9% pure gold. This collection showcases intricate dimensions and graceful lines, envisioned by creative designers and realized by master craftsmen. Blending PRIMA’s signature polishing techniques, it represents a captivating charm that brings admiration to all who possess it.
Geometry
Defining love through modern geometric forms, this 24K gold collection features the Heart—a symbol of sincere affection—and the Star—representing hope and the heart’s guidance. With an elegant and refined design, it reflects a gentle love that glows with value, making every romantic moment beautifully meaningful.
Rose Bloom
The Rose, celebrated as the Queen of Flowers and a symbol of eternal love, is reimagined through the exquisite artistry of 24K gold. Each petal is meticulously layered with a signature silk surface technique, blending softness with immense value. As the petals unfurl, Rose Bloom represents a woman ready to reveal her inner charm and confidence, shining beautifully in every moment of true happiness.
Grand Blossom
Inspired by the magnificent rhythm of a grand blossoming, this collection features the "Flower of Prosperity." Representing success and growth, the 24K gold pieces showcase grand floral silhouettes and bold, confident stamens. Every detail reflects the rare and meticulous skill of master goldsmiths. Grand Blossom symbolizes prestige and a captivating charisma, embodying a natural luxury that commands every gaze.
Turquashell Jewellery Box
RM4,000 white gold or
RM8,000 yellow gold
jewellery purchase
Roselle Jewellery Case
RM10,000 white gold or
RM20,000 yellow gold
jewellery purchase
Terms and conditions apply | Offers valid while stocks last l Images are for illustration purposes only
RSVP Your Attendance
Event Details:
- 19 - 21 June 2026 (Friday - Sunday)
- Unit GF-43, Sunway Carnival